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Ted Szukalski

Gallery of fine art photography.

Advertising material

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A well known, and popular Sydney radio show was conducting some promotional activity in the Pitt Street Mall. Radio stations are fiercely competitive in rating season and every listener counts at it translates directly to the advertising dollars and thus the bottom line of the company profits.

Viewers familiar with Sydney radio will have no issue recognising which radio station and what program I am talking about. For the rest of my viewers I can tell you the program’s stars were not there. Instead a tall brunette, in high heels with smallest bikini I have ever seen represented the station. It must be such a pity for them that radio is not a visual medium for they drew quite a lot of viewers but I am not sure if they managed to lure more listeners. Let’s hope their bottom line keeps improving.

In the name of fashion

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I was walking along Druitt Street towards Town Hall, when I have noticed a young, pretty girl walking in opposite direction. She was dressed in a smart, fashionable short dress in pastel yellow. She was tall and slim. There are many gorgeous girls in Sydney, so what drew my attention to this one? Her shoes! The girl was wearing such high heels that she was visibly unsteady on them. She was using walls, barristers and anything else along the way to prevent falling.

I understand girls like fashion and shoes especially, but this was ridiculous. Druitt Street runs on an angle and this girl was risking twisting her ankle at the best or breaking a leg. The initial impression she may have received for being gorgeous and well dress quickly gave way to the uneasy feeling that she will hurt herself in these shoes. Her walk was less then elegant. It was not even a walk; it was continuous stumbling from one foot to the other and a struggle to control the wobbling..